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Highly accomplished communicator and persuasive writer, with unique combination of product advertising, public relations and legal skills; A.B. in government and law, J.D. and member, Virginia State Bar; creative problem solver who sees context as well as details in all business dealings; broadening focus to transfer wide-ranging skills into a creative business atmosphere.

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Personal Profile
Skilled creative communicator, with persuasive skills that can make any process, product or policy interesting to any target.

New business developer who seeks out and capitalizes on opportunities to make employers’ message known to clients in both as broad and in-depth ways as possible.

Comprehensive resource, with broad base of knowledge, able to remember and use important facts, details, and information, and make connections to arrive at different and creative solutions/approaches.

Selected Accomplishments
DEVELOPED corporate voice and web site presentation format for Internet-based ad licensing start-up. Successfully integrated humorous, informal style with straightforward explanation of business model.

QUADRUPLED site traffic and generated 100,000 new registrations with one month, one market test launch for Internet travel site. Quirky and engaging radio moved several consumers to e-mail unsolicited congratulations to the client. Accompanying print campaign garnered similarly enthusiastic response.

INTEGRATED multi-media formatting of broadcast work into agency’s presentation materials, enabling new business development staff to offer a seamless demonstration of capabilities over the full range of media. The revised presentation was essential in landing several high-tech and "dot com" accounts.

CREATED unique, humorous direct mail, collateral and web site design for Internet office supplies retailer. Campaign capitalized on the simplicity of client’s business concept, and made it the focus for consumer interest. Client response was so positive, the parent company and several subsidiaries signed contracts based on the strength of the work.

MANAGED and settled ongoing dispute between employer and client over contract for web design services, avoiding legal action. Mutually satisfactory conclusion was reached after a months-long process of ongoing work and negotiations with subcontractors, client, and legal counsel for both parties.

Work Experience
Freelance Copywriter
May 2000 — Present

Rainmaker Interactive
Copywriter
March 1998 — May 2000

Jones, Day, Reavis, and Pogue
Project Assistant
April 1997 — March 1998

United States House of Representatives
Legislative Assistant, Speechwriter
February 1993 — September 1996

The Hotline, American Political Network
Staff Writer
November 1992 — February 1993

Clinton/Gore Campaign
Advance
September 1992

Independent Consultant
Researcher
June — August 1992

Kimberly Scott and Associates
Director, Legislative Affairs
August 1991 — June 1992

Education
J.D., George Mason School of Law, 1999
A.B., with honors, Government and Law, Lafayette College, 1990
Advertising Accounts
Aden Enterprises; Admine.com; America Online; Arlington Hospital; Association for Flexible Polyurethane Foam; Away.com; Consulting Engineers Corporation; The Daily Journal of Prince William County; Entevo; Fresh Fields; Greater Washington Initiative; HeadRite; Interstate Movers; The Journal Newspapers; Landmark Mall; Loudoun County Economic Development Commission; Metropolitan Washington Airports Authority (including Dulles Marketplace, National Hall, Washington Flyer, Dulles Cargo); Millennium Laser Eye Centers; OnlineOfficeSupplies.com and OfficEmpire.com; PaperandToner.com; SmithKline Beecham; Talk.com; WorldCell.
Awards and Honors
1999 American Advertising Awards
Citation of Excellence: Radio, Local, Single :60

2001 American Advertising Awards
Citation of Excellence: Collateral Material, Poster, Campaign

2001 American Advertising Awards
Addy: Direct Marketing, Business to Business, Single – Flat

2001 American Advertising Awards
Addy: Best Ad that Never Ran